“Lessons Learned” isa series where we ask ecommerce business owners to share their experiences and a
In “Conversion Optimization: Research First, Then Test,” I addressed the four types of conversion re
The site search functionality on a websiteis a powerful source of information about what users are l
The United States and much of the western world is in the midst of a recession that has made busines
Websites sometimes break without their owners being aware. This can include errors when shoppers are
